Another week, another likely UK fashion brand going under. Liam Gallagher's label Pretty Green is expected to appoint administrators in the week starting March 25 as the weak retail environment claims its latest victim.
Who What Wear UK has announced a new partnership with peer-to-peer wardrobe rental platform, Hurr Collective, “a disruptive platform that allows women to share and monetise their wardrobes, by renting and not buying.”
FashionNetwork.com has learned that the H&M group has teamed up with Swedish resale platform Sellpy to dip its toe into secondhand fashion, starting out on its domestic market with premium brand & Other Stories.
According to ThredUp’s 2019 Resale Report, the secondhand apparel market has been growing 21 times faster than retail apparel over the last three years and is on track to be larger than fast fashion by 2028.