Pitti Immagine Uomo, the second digital-only version of the famed menswear trade salon, on Monday revealed a substantial rise in buyer traffic online, as the salon revealed it may still stage a physical event in July.
Nun 1970, founded by Egyptian businessman Hany Beshr and distributed by Livia Gregoretti’s showroom, has global plans for its Florence-designed line made in 100% traceable Mongolian cashmere by Italian producer Cariaggi.
Following a decision by the Italian government, trade shows Pitti Uomo, Pitti Bimbo and Pitti Filati will take place exclusively online on the Pitti Connect platform which will remain online until the start of April.
Pitti Connect took a novel turn with Herno CEO Claudio Marenzi presenting the brand’s latest sustainable ideas with Globe, before linking to Eataly founder Oscar Farinetti, who has launched eco-retail concept Pea Green.
Brunello Cucinelli, who opened the famed Florentine trade fair Pitti on Tuesday, is fashion's resident philanthropic designer entrepreneur. One of fashion's busiest men discusses his idea for a new social contract.